SEO analysis of sonata and fastrack

The Ultimate Mascara Company- an SEO Analysis of two Brands.

Sonata and fastrack

 

Introduction

SEO is an important consideration for marketers because in the watches industry, Fastrack and sonata. Using keyword sentences throughout their sites like cheapest phone and fashion watches tell us which company provide a good services and price.   The objective is to determine which of the two sites when compared has a stronger SEO.

Screen Captures of both home pages:

SEO Considerations	Sonata	Fastrack
URL:	http://www.sonatawatches.in/	http://fastrack.in/collections/
Keywords used on each site:	Watches, jewellery, eyewear, accessories	Watches, sunglasses, bags, belts, wallets, helmet and gift card
Frequency of Keywords:	10 to 12	15 to 16
Locations of keywords:	Title	Title
Keywords in URL:	Sonata watches	Fastrack collection
<title>	Watches, accessories	Sunglasses, watches, bags
<meta name="description" content=“”/>	SF watches are for the adventure lovers - these stunningly stylish watches come with a number of useful features that make the watch a perfect for any adventure anytime	Why wear your attitude on your sleeves, when you can wear it on your wrist? Our delectable dials for guys and girls, will help you lose track of time, in styles!
<meta name="keywords" content=""/>	Get an ultra-stylish look with these timepieces from our Trends and Essentials collection. Be it at work, or a weekend getaway these watches provide just the right edge to your personality.	The Snap deal range of Fastrack watches really knows how to impress and make an understated style statement. Perfect for young boys and girls with a definitive edge, these watches come in a wide array of funky colours and bold prints.
Site upload speed:	9 to 10 seconds	4 to 5 seconds
Quality of written content:	No creativity shown	Good with creative images
Quality of Visual Content:	normal	Very strong
Alt Text used:	yes	yes
Captions used:	Only few images	Generally all images
Quality of Layout:	Poor layout	Good layout
Call-to-action:	Well to known	outstanding
Anchor Text:	sonata	fastrack
Mobile Friendly:	yes	yes
Content is “shareable”:	yes	yes
Links to Social Media:	6 links	8 links
SERP ranking results when using keywords from this table:	68/100	75/100

 

Google Trends:

SONATA Fast rack

Google Trends Insights:

I am searching on Watches. My company name is Sonata and Fastrack. Fastrack is having first company having sport watches and they have launches some new watches with different design. Sonata is still pointing their trustworthy consumers with some changes in watches.

Summary:

Fastrack having a good customer as compared to the sonata because of their sport design also they have other things which is also famous. At last, fastrack has good design watches at reasonable rates with good design whereas, on other side sonata having casual watches with expensive prices. (fastrack, 2015)

Conclusion:

Fastrack is most popular brand as compared to the sonata because it has more brand in sports as youngsters like it most but the sonata having casual watches.

References

fastrack. (2015). Retrieved from http://fastrack.in/

lg design. (2015, Febuary 16). Retrieved from lg design: https://www.lgdesigns.co/product/search-engine-optimization-seo/